Course Resources Archive
MS6402: Investigative Study
| Module Title | Investigative Study |
|---|---|
| Module Code | MS6402 |
| Module Tutor | Sarah Johnston |
| School | Business and Management |
| CAT Points | 15 |
| Level of Study | 6 |
| Pre-requisites | Before taking this module you must ( pass MM102 or pass 1 module from ) or ( pass MM105 or pass 1 module from ) |
| Co-requisites | None |
| Restrictions | Cannot be counted with MM399 |
| Brief Description | This module provides students with the opportunity to study a self-managed, analytical piece of work where they will conduct a literature-based academic investigation related to Marketing. |
| Indicative Syllabus | The content of this module will be related to a topical issue within the Marketing area. It will provide scope for the student to demonstrate their ability to learn independently, research, analyse, synthesise and evaluate appropriate literature. Students will select an MM related title from a range that will be made available. |
| Learning Outcomes | i)i. Knowledge and Understanding By the end of the module, students should be able to:
ii)Skills: By the end of the module students should have developed skills in: Communications and literacy: presenting effective discussion of relevant theory; construction of a personal position case/argument incorporating the use of appropriate terms, diagrams and tables to evaluate concepts presented in the literature that supports their findings. Problem solving: Demonstrating extensive investigative skills to support their case/arguments; selection of appropriate sources of information; demonstrating a recognition of different research approaches; developing conclusions and/or recommendations as a result of their investigation. Independent learning and working: through completing a sustained self-directed piece that necessitates self-reliance, planning, flexibility, managing information, reflection and resilience. Information and communications technology: by, at a minimum, presenting material that meets the requirements for the format and layout of the assessment. |
| Learning and Teaching Activities | Scheduled Contact Hours: 4 Independent Learning Hours: 200 |
| Assessment (For further details see the Module Guide) | 001: 100% Coursework: Individual, standard written: 4000-5000 words or equivalent |
| Special Assessment Requirements | |
| Indicative Resources | The Library Catalogue contains full details of the current reading list for this module. Further details may also be found in the Module Guide. |
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