Course Resources Archive
MBA406: Global Business Strategy
Module Title | Global Business Strategy |
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Module Code | MBA406 |
Module Tutor | Denise Kendry |
School | Business and Management |
CAT Points | 20 |
Level of Study | 7 |
Pre-requisites | None |
Co-requisites | None |
Restrictions | None |
Brief Description | This unit is a module on the final stage of the MBA and deals with the study of strategic management at both the business level, as well as the corporate level and in different organizational contexts. It therefore, builds on the work done in the earlier stages of the MBA and is designed to extend the student's understanding of both the strategy process in a variety of organizational contexts and the way in which strategy is developed and implemented. The module further explores competitiveness, the search for value and the role that the centre plays in strategic success. Issues behind strategic change and business transformation are also developed. This module aims to examine the study of strategic management at both the business level, as well as the corporate level and in different organizational contexts. It therefore, builds on the work done in the earlier stages of the MBA and is designed to extend the student's understanding of both the strategy process in a variety of organizational contexts and the way in which strategy is developed and implemented. The module further explores competitiveness, the search for value and the role that the centre plays in strategic success. Issues behind strategic change and business transformation are also developed. The module will examine the above in the context of strategy in the twenty-first century and will draw on contemporary examples from the global business environment. It is envisaged that a large part of the curriculum will be delivered by the use of appropriate case studies that would reflect the themes and the outcomes that the module is designed to meet. Therefore, resources will be devoted to ensuring the contemporary nature of the case material used in the delivery of this course. |
Indicative Syllabus | A review of the strategic process and an investigation into the different approaches to strategy and how strategists work. The levels of strategy and the distinctions between business level strategies and corporate level strategies. The dynamics of global strategy to include theories of global change and challenges for the global economy. Think Global, act local Analysing competitive strategy, competitive positioning and the creation of organizational value. Strategies for Global Value Creation. Strategy in different contexts. International sourcing and production Corporate growth in terms of product market direction and method. The role of mergers and acquisitions, alliances and networks in strategy. Entry dynamics and degrees of fit. The search for synergy - different methods and their uses and limitations. Growth and development of international institutions e.g. WTO. International Financial Markets and Risk Management. Emerging markets and the BRIC’s. Managing the corporate centre and subsidiaries. Strategic change and business transformation issues. Strategies and structures in transnational organisations. |
Learning Outcomes |
On successful completion of this module the student will be able:
Approximately 200 hours total study time split between |
Learning and Teaching Activities | |
Assessment (For further details see the Module Guide) | 001: 50% Coursework: Standard: 3000 words or equivalent 002: 50% Coursework: Tme Constrained Assessment: 3000 words or equivalent |
Special Assessment Requirements | None |
Indicative Resources | The Library Catalogue contains full details of the current reading list for this module. Further details may also be found in the Module Guide. |