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Undergraduate Module Descriptors 2012/13

LE4202: Hotel and Resort Business Environment

Module Title Hotel and Resort Business Environment
Module Code LE4202
Module Tutor Kevin Fields
School Leisure
CAT Points 15
Level of Study 4
Pre-requisites None
Co-requisites None
Restrictions Cannot be counted with HPM131
Brief Description

This module seeks to explore the wider business environment within which resort hotels operate. It will introduce students to how the external environment has an impact upon the hotel and resort business and what the business can do to address this.

Indicative Syllabus

The module will examine the political, economic, socio-cultural and technological landscape and how this impacts upon business. It will also explore the operational environment that consists of suppliers, competitors and the labour market. It will also explore how hotel and resort business can attempt to manage change in accordance with these changes.

Learning Outcomes

A student passing this module should be able to:

  1. Identify different contextual environmental considerations that impact upon a hotel and resort business.
  2. Identify different operational environmental considerations that impact upon a hotel and resort business.
  3. Understand how hotel and resort businesses manage change in light of external environmental pressures.
  4. Understand the complex legal environment that hotel and resorts operate within.
  5. Apply a range of skills, including: written and oral and visual presentation skills, use ICT skills to access and present relevant data and evidence and effectively plan and manage the independent learning experience.
Learning and Teaching Activities Scheduled Contact Hours: 45
Independent Learning Hours: 105
Assessment (For further details see the Module Guide) 001: 40% Coursework: Individual, presentation: 20 minutes
002: 60% Coursework: Individual, standard written: 1200 words or equivalent
Special Assessment Requirements
Indicative Resources

The Library Catalogue contains full details of the current reading list for this module. Further details may also be found in the Module Guide.

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