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Undergraduate Module Descriptors 2012/13
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BM5104: Managing International Business

Module Title Managing International Business
Module Code BM5104
Module Tutor Colin Simpson
School Business and Management
CAT Points 15
Level of Study 5
Pre-requisites None
Co-requisites None
Restrictions Cannot be counted with IBM201 or BMN204
Brief Description

This module allows students to develop their understanding of the reasons why businesses may become involved in the international arena and the strategies they adopt to meet the challenges and respond to the opportunities in this environment
Indicative Syllabus

The module enables students to analyse the impact of external environmental factors such as culture, financial systems, entry barriers, technological developments, and risk factors which affect the policies, operations and strategies of private, public and third sector organisations in various parts of the world. The module will seek to build on students' understanding of the international business environment which they have developed in previous parts of their programmes.
Learning Outcomes

A student passing this module should be able to:

  1. Understand the environmental factors and/or developments which may lead an established business to enter the international business arena. (PLO1,2,3)
  2. Assess the factors which contribute to an organisation's success in the domestic marketplace and consider the extent to which these factors may have to be adapted to the needs of foreign markets to achieve international success. (PLO2,3,4)
  3. Review the impact of international and supranational bodies and agencies on the international trading environment. (PLO3)
  4. Identify the alternative strategies available to an organisation operating in the international environment. (PLO1,2,3)
  5. Analyse and evaluate the ethical and environmental opportunities and constraints in the conduct and operations of international business. (PLO3)
  6. Work both independently and with others, and to communicate clearly (PLO5,6)
Learning and Teaching Activities Scheduled Contact Hours: 30
Independent Learning Hours: 120
Assessment (For further details see the Module Guide) 001: 40% Written Exam: In-class, unseen, closed book: Unknown hours
002: 10% Coursework: Individual, presentation: 250 words or equivalent
003: 50% Coursework: Individual, standard written: 1500 words or equivalent
Special Assessment Requirements
Indicative Resources

The Library Catalogue contains full details of the current reading list for this module. Further details may also be found in the Module Guide.

Important

Please note the course resources in this website are archived versions from previous years.

Course resources for the current years of entry are available to staff and students on Infonet.

Prospective students should use our Courses information as a starting point.

Old Archive

Course resources prior to 2012/13 can still be found in the original Maps and Descriptors Archive.

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